About

PINCH hosts Emily Campbell of Pemberton Qwilts for London Craft Week 2023.

Emily uses the skills of traditional patchwork but takes a graphic approach to her designs. Her pieces are rendered modern with irregular shapes, tense geometry and boldly contrasting colours. PINCH recognised this approach of utilising traditional methods to create contemporary designs, which is also prevalent in their own work.

Emily finds inspiration in the structures of fine art and the built world, and draws on the visual principles she learned in her training and practise as a graphic designer at Yale School of Art and Pentagram in New York. Her finished pieces are engaging, considered and expertly made.

PINCH has collaborated with Pemberton Qwilts to produce a quilt that embodies these shared values, which is exhibited in their Ebury Street shop for London Craft Week.