Aiveen Daly was born in Ireland and originally studied Business & Russian at Trinity College in Dublin before working in Marketing for a few years. She found herself pining for a more creative life and then decided to found her London based studio. Ever since then, she has been designing and creating commissions for top-end clients and designers.
Aiveen experiments with different techniques which are now embedded in her unique brand. Specialities include fabric manipulation, hand bead work, embroidery and leather crafts. Her commissions are multi-layered, extremely complicated and use expensive, bespoke materials that take months to develop. Aiveen’s work can be found on some of the most exclusive yachts and homes in the world. She says her clients have beautiful properties, artworks and clothes and so expect excellence in everything she does. When she started out, Aiveen originally took inspiration from the natural world and couture fashion but now looks to everything from ceramics to jewellery to inspire her works.
Sustainability is important to Aiveen and to her clients. She works to lux-cycle existing pieces and will use client’s own furniture and totally reinvent them using customised embroidery or embellishment. She also works with surplus leather from factories and is currently making thousands of flowers and butterflies for use on her work from materials that would have otherwise been throw away.